top of page
All Posts


The Rule Was There. The Guardrail Wasn't.
Hugging Face is one of the biggest platforms in artificial intelligence. Think of it as an app store for AI: developers upload models, and other people can try, download or build with them. The platform has rules prohibiting people from using those tools to create intimate images of real people without their consent. Good rule. Small problem: a rule without enforcement is about as useful as a strongly worded Post-it note on an unlocked door. AI Forensics, a European nonprofit
gwen sparks
3 days ago2 min read


Built With Less. Powered by AI
New data reveals the AI story most headlines are missing — and the founders quietly changing it. AI is building real businesses in real places: At the kitchen table. In the spare bedroom. At the salon after closing. In the coffee shop between client calls. Not talked about. Built. In under 18 months, the AI adoption gap between small businesses and large enterprises narrowed by nearly two-thirds. [2] That is not a tech industry story. It belongs to the people who didn't w
gwen sparks
Jun 93 min read


Communication DNA
The asset AI is quietly averaging out of existence — and the opportunity for organizations willing to protect it Every organization has a communication identity that is specifically, unmistakably its own. The way leadership speaks in a crisis. The tone that carries through employee communications even when the news is hard. The particular confidence, or warmth, or directness that runs through everything — from the CEO's all-hands address to the HR team's open enrollment email
gwen sparks
May 37 min read


They Automated the Workforce. Then Realized the Customers Were Missing.
There’s a moment in every efficiency push where someone says, with complete sincerity, “We’re just being smart about this.” And they are. That’s what makes this interesting. The AI Layoff Trap, a paper that has been circulating recently, makes a simple point that’s easy to miss when you’re focused on speed and savings. When companies replace workers with AI, they’re not just reducing costs. They’re also shrinking the pool of people who can afford to buy anything. It doesn
gwen sparks
Apr 224 min read
bottom of page